Price to Win: No longer a Black Art

You can download a copy of Alex King's presentation from the UK Association for Proposal Management Professionals (APMP) Annual Conference 2014 here: Price_to_Win-_No_Longer_a_Black_Art_(Issue_2.1). 'Price to Win: No longer a Black Art' argues that Price to Win must be a transparent, predictable and repeatable methodology.

 

The session was attended by ~50 delegates and opened with Alex asking everyone who had worked on a bid with a Price to Win to stand up. Most of the room stood up. Then Alex asked them to sit down if they felt that it wasn't clear how that Price to Win had to been calculated. ~85% of the room sat down. This is why many people consider Price to Win to be a Black Art. Alex then proceeded with the Amplio 5-Step Price to Win Methodology and its focus on being transparent, predictable and repeatable.

At Amplio we see Price to Win as the next big thing in European Business Winning best-practice. We believe that the early adopters will gain huge advantages by building proprietary databases of competitive intelligence ahead of their competitors. We estimate that for every year a company has a head-start at this, it will take their competitors 3 to catch-up. Amplio offer Price to Win as a Service and advanced Price to Win training that incorporates the principals and frameworks discussed in this blog. 

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